My first ever blog entry…. What on earth do I write that
will benefit or entertain a reader?
Well as order goes, I will start at the beginning.
I am Lucy. A communications strategist (PR, Social Media & Media Comms) and a graphic designer and this is my introduction to ROAR!
I went to University and began studying Media and Communications. What I found? That learning about any form of media and the inherent need for public relations was undeniably the most fascinating, inspiring and daunting ‘thing’ I have ever encountered.
What happened? I finished my degree, unsure about where it was that I wanted to go, but sure that I wanted to change the world, maybe not for everybody, but someone or ones.
After studying graphic design and landing a job as a media and communications coordinator and junior designer, I realised that they way I was going to change ‘somebodies’ world, was helping their business succeed with either strategy or design or a mixture of the two.
I wanted to work and review and realise that I had built something successful that would change the fundamentals and outcomes of a world that revolves around a brands livelihood.
So what next? I worked hard and became great at design... and then I worked hard and honed my media comms skills and now... I have developed ROAR.
Why call it ROAR? I want to make a brand ROAR! I want to know that I have been integral to a business becoming a strong competitor in the market space and I want to know that I have developed a brand that is the king of their jungle.
So welcome readers, to ROAR… where being loud is encouraged and nurtured, where standing out is an aim, and where being unique is rewarded and revered.
PS. this blog will be about everything and anything. I may decide to give you tips and advice on brand building, social media management and visual communications or I may decide to blog about something I have found that is completely wonderful, inspiring, life changing and joyful, end point is, I hope it will be both informing and entertaining.